Sana is the most important annual trade fair in Italy dedicated to the world of organic and natural products.
For over 50 years, the fair has been the reference event for visitors and operators in the sector to discover the latest news on the national and international market regarding certified organic and natural products.
Sana is structured into two distinct formats SANA Food and SANA Beauty, dedicated respectively to nutrition and beauty.
SANA Beauty
The SANA Beauty fair stands out for being an event dedicated exclusively to natural beauty, expanding its reach thanks to the collaboration with Cosmoprof, one of the main international beauty sector fairs.
The event offers a dedicated exhibition area, the Green Area, where companies in the natural cosmetics sector can come into contact with new potential customers and strengthen existing commercial relationships.
The synergy with Cosmoprof allows visitors to live a complete and diversified beauty experience, enriched by the simultaneous presence of the two fairs.
SANA Beauty is aimed at a wide range of industry players, including beauty retailers, international professionals and industry specialists.
Exhibitors have the opportunity to present a curated selection of skin and personal care products, made with natural and environmentally friendly ingredients.
The fair promotes innovation, sustainability and ethics in the cosmetics industry, offering a wide range of educational events that explore the trends and innovations that will shape the beauty market in the coming years.
Furthermore, SANA Beauty offers a unique opportunity for visitors to discover the latest news in the natural cosmetics sector and to meet the main producers and distributors in the sector.
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